Out of nowhere

I was on twitter last night and saw this twitter message from DJ Green Lantern...

rap biz is crazy right now..Drake(no album date in sight) got more buzz than everybody thats droppin albums put 2gether..no shots


Green makes a good point. Drake pretty much came out of nowhere and has the largest buzz of any new artist in awhile. From his role on Degrassi and acting in Canada, he split off to get his music right. And luckily enough his music got into the hands of lil Wayne. Now I mentioned before some attribute Drake's fame to Wayne pushing his name out. That might be true, but look at the other folks on Young Money that don't have nearly as much pub - Mack Maine, Kid Kid, Lil Chuckie, Nicki Minaj, Jae Millz....wait thats WHOLE DAMN LABEL!! So can Wayne really be Drakes claim to fame? Drake doesn't have an album yet, or even a release date, but he's taken full advantage of the net and done 3 mixtapes, countless tracks and freestyles to keep his name out there.

And Drake isn't the only one that created a buzz out of nothing. Wale has DC poppin now after dropping many a mixtape and his Nike Boots track gettin picked up. He's got his new single out Chillin (which is hot don't sleep). Kid Cudi got it poppin on the net with his music and was able to get his track remixed which led to play on radio stations that would normally never play it, forcing hip hop stations to play it as well. One new guy I think everyone should learn about is Big Sean. Kanye signed him to GOOD music after Sean used his connections at a Detroit station to get in when Ye was there for an interview. Sean freestyled for Ye, and it was history after that. Mike Posner has created buzz among colleges for his album on iTunesU that was number 1 for awhile. I definitely recommend downloading it.


Ok enough ranting. Point of it all is artists have to find new lanes these days. Don't expect to drop a ton of mixtapes, create a street buzz and the A&Rs will come knocking. Find a new path. Find a way to stand out. Stop fitting in a mold. Make a new mold.

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